Thursday, 4 October 2012

Shattered Britain And The Silent Revolution

The Silent Revolution - A Sound Night's Sleep for All
How did you sleep last night? 
Did you wake up on the right side of the bed and full of the joys of life this morning? Or could you be better compared to a bleary eyed zombie with a headache and crankiness after little to no sleep? If so, you're not alone. In fact you're 1 of 35 million people across the UK who are part of what is being termed as 'Shattered Britain'.

The new Shattered Britain study, commissioned by leading bed manufacturer, Silentnight, found that despite being fully aware of how important a good night's sleep is, a massive three quarters (75%) of today's time-poor, stressed society is not getting its recommended eight hours - and this is impacting on work, health and relationships.

The research shows that:
*30% say they can't concentrate on their work and are stuck in a foggy, inefficient bubble.
*46.5% complained that a lack of sleep gave them headaches with 31% saying it left them feeling anxious and depressed.
*25% believed that the lack of sleep left them susceptible to coughs and colds.
*Two thirds of UK adults say they are grumpy without their eight hours.
*50% admitted to losing their patience with their family and an increase in arguments due to lack of sleep.
*21% confess to cutting or burning themselves when preparing dinner and more worryingly, 18% say they have walked in to a door when tired.

Silentnight is aiming to get the nation back on its feet and sleeping well again with its new The Silent Revolution campaign encouraging a great night's sleep for all. The brand knows sleep better than anyone else and its commitment to product innovation means the UK's leading bed manufacturer is now on a mission to help the nation enjoy a comfortable, restful night, every night.
The Silent Revolution campaign is calling for the government to remove VAT on all British made beds and mattresses, making them zero rated for a better night's sleep for all.

Dr Nerina Ramlakhan, author of Tired but Wired, Sleep Therapist at Capio Nightingale Hospital and spokesperson for Silentnight, said: "We all know how important a good night's sleep is, and the Shattered Britain study shows just what an impact a lack of sleep seems to have on us all.

"Sadly it can have a detrimental effect on work, health and relationships which is compounded by the stresses and strains of our daily lives. But the Silent Revolution campaign is on the right road to helping the nation be fully rested."

You can find out more about the campaign or join in and sign their e-petition at www.thesilentrevolution.co.uk

What are your thoughts on the research carried out by Silentnight? Do you agree/disagree with their findings?

Vikki xxx

Disclosure: This is a featured post.

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